Business strategy

A clear plan.
A stronger business.

Start a business with direction, or give an established team a better way forward. Founder-led strategy, with the brand, website and delivery support to turn agreed priorities into work.

Compare strategy support →

Hyderabad, India · Working with new ventures and growing businesses

Choose your next step

Launch with purpose.
Grow with focus.

Start with a defined brief. Ongoing support is shaped around your team, priorities and delivery capacity.

Launch Strategy Sprint

Start here
₹15,000

One-time · new businesses

  • Two founder-led discovery and review calls
  • Review of 3–5 relevant competitors
  • Target customers, positioning and offer
  • Launch channels and cost assumptions
  • Written 30 / 60 / 90-day action plan
  • One round of plan revisions
Discuss your launch

Growth Advisory

From ₹25,000/mo

Established businesses · scope agreed first

  • Weekly business review, up to four per month
  • Sales, marketing and operations priorities
  • Monthly KPI scorecard and action plan
  • Review of agreed growth experiments
  • Coordination with your team and vendors
  • Follow-up support allowance agreed upfront
Discuss growth support

Managed Growth Partnership

From ₹50,000/mo

Growing teams · custom delivery scope

  • Growth advisory plus a delivery workstream
  • Named goals, owners and review milestones
  • Coordination across brand, web and marketing
  • Weekly progress and monthly business review
  • Clear implementation and support allowances
  • Deliverables and costs agreed before starting
Scope a partnership

Implementation, logo design, website builds, media spend and third-party fees are scoped separately. Your proposal confirms the total, applicable taxes, milestones and support allowances before payment.

From idea to everyday work

One plan.
Connected delivery.

We can connect strategy with our delivery divisions. Agree what we own, what your team owns and how progress will be measured.

Define the business

Customers, positioning, offers and a realistic launch roadmap.

Launch strategy →

Before we start

Your questions,
answered clearly.

Who is the Launch Strategy Sprint for?

New business owners who want to clarify their customers, offer, pricing assumptions and launch priorities before investing in branding, a website or marketing. It is delivered directly with our founder.

What does the ₹15,000 sprint include?

Two founder-led calls, a desk review of 3–5 relevant competitors, customer and positioning recommendations, launch channels, cost assumptions, a written 30/60/90-day action plan and one revision. The schedule is agreed after reviewing your brief.

Can Footfall design the logo, build the website and support execution?

Yes. Our branding and marketing team handles agreed creative work, and our website and app team handles digital products, and a managed partnership can coordinate the agreed delivery. Logo design, website builds, advertising spend and day-to-day operating work are priced separately from the strategy sprint.

How does ongoing advisory work for an established business?

Growth Advisory combines weekly business reviews with a KPI scorecard, agreed experiments, a monthly action plan and team or vendor coordination. A custom proposal sets the delivery hours, responsibilities and support allowance around your business.

Do I only need to invest money and leave everything to Footfall?

We can plan and deliver the work agreed in your proposal. You retain ownership, provide business information and approve major decisions. Our agreement identifies the tasks we operate, the tasks your team owns, the budget and how results are reviewed. Strategy is not a guarantee of sales or profit.

Let's talk business

What are you
working towards?

Share your business, contact details and priorities. We will agree a useful first step.